6 common User Research pitfalls and how to avoid them

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1/ Asking your users for solutions

2/ Believing what your users say

3/ Forgetting about context

4/ Looking for confirmations

5/ Focusing on your product’s sub-journey

6/ Dealing with lookalike users

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Tech entrepreneur, Coach, Trainer | Founder @WILL, ex-CPO (Chief Product Officer) at ManoMano, ex Founding Partner at Artefact

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Pierre FOURNIER

Pierre FOURNIER

Tech entrepreneur, Coach, Trainer | Founder @WILL, ex-CPO (Chief Product Officer) at ManoMano, ex Founding Partner at Artefact

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